A comprehensive design project for the NSW Department of Planning, creating a navigable and highly logical document sequence. Strategic design, concept direction, publication design, technical mapping, information design and aerial photography. Commissioned cover photography and thematic photography by Louise Hawson (52 Suburbs).
We were part of a large team of consultants lead by SGS Planning and Economics to formulate the 2030 Sustainable Sydney strategy for the City of Sydney, working with Rod Simpson and Kinesis on a comprehensive long term plan for the LGA.
Working with the NSW Department of Planning and infrastructure we have helped to deliver the centrepiece hardcopy and PDF documents of the Green Paper and White Paper for the New Planning System for NSW. Scope of the work included art direction, layout, photography, illustrations, infographics and diagrams.
Public Associates prepared exhibition panels for the United States Studies Centre at Sydney University for six local councils in Sydney.
Working with Adam Russell from DRAW Architects we ran an architectural and urban design studio for a semester at UTS School of Architecture focussing on the urban condition of Ultimo, the adjacent pedestrian network and Chippendale anticipating the changes to the neighbourhood. An exhibition was held at Customs House as part of the program.
We were asked by Heath Killen, the editor of Desktop Magazine to create a piece on psychogeography and 'Situationism', representing our view of Sydney for issue #293 'Making Places'. Having moved to the Emerald City from the squared squares of Adelaide in the early 1990s, we were always taken with the tricky geography, the rough and tumble, the shiny, the less than perfect, the oblique angles. Days and nights were spent hanging in the triangulated offcuts, the Orchards Corner at Railway Square, the Palace Hotel on Flinders and South Dowling, the Darlo, the Burdekin and the Dug Out at the top of Oxford Street. In the most part these places have stayed the same, and their uses are the same. But we haven't. A trip down memory streets. Instagram search #sydneywedge
We have created hundreds of maps from local scale, to subregions, centres, transport routes right out to metropolitan scaled maps that help to simplify complex spatial concepts and ideas.
A Metropolis Congress Research Publication, edited by Chris Johnson. Following a research trip to India in early 2011 this book was compiled featuring ten 'urban champions'. Projects varied in scale and intervention from new eco–cities to small local projects in slums. The book was designed in Sydney and printed locally in Mumbai for local distribution across India. You can read the entire book here at Scribd. Photography by Public Associates.
Public Associates works with video and film to tell stories, explain ideas and understand urban dynamics. We can storyboard, provide graphics, film and edit short films.
We created the branding and app design, and participated in the week long tracking project for Vivid Ideas in 2011.
Permanent Energy, Chalk and Contrast.
For over five years we have worked with Kinesis to evolve their brand, their online and real world presence. Kinesis are one of Australia's real innovators in carbon pollution management and energy systems. We cut new cloth for their work, working with a reserved palette of colours and imagery — creating a serious market leader — inspired by a 1950s college scientific idea. Much of their competition was using windmills, blue skies and green, grassy hills — we wanted to push the number crunchers, the brains and the systems. Work has included collateral branding, websites, software reviews, data visualisation, photography, newsletters and major reports.
As part of the ongoing advocacy for cycleways in Sydney through the Facebook group http://www.facebook.com/ILoveSydneyBikeLanes we created and delivered two Woop Rolling Festivals on the Bourke Street Cycleway in 2011 and 2012.
We use Canon 5D cameras for commissioned project photography and video. These photographs taken at the Myall Lakes, Seal Rocks and Buladelah, New South Wales, 2014.
Published by Pantera Press. The Why Vs Why is a double fronted book designed to be completely unbiased in the debate of two sides of the coin on particular hot-button issues in Australia — topics including Gay Marriage, Nuclear Power and A Big Australia. The books were designed to be displayed with either Yes or No to the front and using a subtle range of opposites (colour vs black, round vs square, positive vs negative, vertical vs horizontal) we created a template that can be rolled out over time.
For a number of years Public Associates have provided strategic design and mapping services to the NSW Government, and in particular special projects within the Department of Premier & Cabinet.
Type setting for artist Wendy Bornholdt.
Commissioned by Remo Giuffre for Remo General Store for our big cracker night. Our shortest lived project, installed on 30 December, stolen sometime early January 1st, Bondi Road, Bondi.
in 2005 we divided a Sydney Federation house in two, allowing two grown up families to occupy it. — with Leisa Tough
Renovations of our own little piece of Glebe.
Public Associates created a refined event design suite of materials including logo, signage, banners, website, t–shirts, badges and bags.
We took a spreadsheet heavy research survey and created a simple and legible palette for this complex analytical survey of youth workers attitudes across NSW.
As an occasional contributor to the Open Journal we had a look at City of Churches and Pubs, Adelaide. Read the pictures here on the links:
Welcome to Radelaide—Part 1
Art direction, information graphics and illustrations for NSW Trade & Investment.